Proposals in writing shall be submitted before 31 of December, 2017, 12 a.m. (Lithuanian time) by registered mail or through a courier, address J. Jasinskio st. 16, P.D. 1772, Vilnius.

For more regulations for the tender procedure and information contact Baltic Food Organisation:  info@bfo.lt, tel. +370 686 65563, address J. Jasinskio st. 16, Vilnius, Lithuania

BFO advert for implementing body

„JAV labai smarkiai domisi ekologiška produkcija. Jiems aktualūs kone visi produktai –amerikiečiams ekologija tiesiog šiuo metu yra labai įdomi tema. Žinoma, lietuvių įmonėms pagaminti ekologiškus gaminius kainuoja brangiau, tačiau gaunamas uždarbis tai gali greitai atsverti“, – trečiadienį vykusioje konferencijoje „Lietuvos maisto pramonės eksportas: perspektyvos ir galimybės“ kalbėjo R. Pozingė.

Anot jos, kita potenciali eksporto rinka – Kinija, kurioje labai vertinami ES maisto produktai.

„Nors šalyje ekologiškumas kol kas yra mažai išplėtotas, tačiau, jei produkcija yra iš ES ir dar ekologiška, ji iškart įgauna papildomą vertę“, – tikina R. Pozingė.

Būtina kooperuotis

Pasak jos, eksportuoti maisto pramonės produkciją į tokias tolimas šalis, kaip JAV ar Kiniją, deja, nėra paprasta, nes taikomi skirtingi maisto kokybės reikalavimai, įvairūs sertifikavimai, o ir Lietuva nėra žinoma šalis, tačiau kai kurios įmonės turi patirtį, kaip šias kliūtis įveikti.

„Kai kurie gamintojai jau turi ilgalaikę eksporto patirtį ir, pasidalindami šiomis žiniomis, paskatintų puikią verslo sinergiją. Mūsų organizacijos tikslas yra pritraukti daugiau įmonių iš Lietuvos, kurios kartu dalyvautų JAV vykstančiose parodose, verslo susitikimuose ir produktų pristatymuose. Vienai įmonei tai daryti brangu, tačiau, pritraukus keletą gamintojų, sąnaudos galėtų gerokai sumažėti“, – teigia Baltijos maisto organizacijos direktorė.

Trečiosios šalys Konferencijoje kalbėję ekspertai tikina, kad Lietuvos maisto pramonės kompanijoms pravartu labiau pasidomėti produktų eksportu į vadinamąsias trečiąsias – ne Europos Sąjungos – šalis ir galimybe tam gauti ES finansavimą.

„Šiuo metu Europos Sąjunga labai skatina naujų rinkų maisto produktų eksporto plėtrą, ypač į Šiaurės Ameriką, Kiniją ar Pietų Korėją. Šiose šalyse tikrai paklausūs ekologiški produktai, o labiausiai vertinamos tos įmonės, kurios dar kuria ir pridėtinę vertę: rūpinasi klimato kaita ar yra socialiai atsakingos“, – sako Artūras Bagotyrius, Lietuvos žemės ūkio ir maisto produktų rinkos reguliavimo agentūros atstovas.

Anot jo, pagrindinis kliuvinys, stabdantis nuo eksporto į šias šalis, yra informacijos trūkumas.

„Mes siekiame, kad mūsų šalies kompanijos aktyviau dalyvautų projektuose ir domėtųsi eksportu į vadinamąsias trečiąsias šalis. ES šiai plėtrai skiria didesnį finansavimą, todėl norime, kad į šias rinkas dėmesį atkreiptų ir Lietuvos gamintojai. Kviečiame įmones konsultuotis tiek su Rinkos reguliavimo agentūra, tiek su Baltijos maisto organizacija, tiek su kitomis asociacijomis, turinčiomis tokių programų vykdymo patirties“, – teigia A. Bagotyrius.

]]> https://bfo.lt/en/ekspertai-lietuvos-gamintojai-neivertina-koki-demesi-jav-skiria-ekologiskam-maistui/feed/ 0 https://bfo.lt/en/perdirbtu-vaisiu-ir-darzoviu-skatinimo-programos-pirmu-metu-rezultatai/ https://bfo.lt/en/perdirbtu-vaisiu-ir-darzoviu-skatinimo-programos-pirmu-metu-rezultatai/#comments Wed, 03 Aug 2016 08:46:42 +0000 https://bfo.lt/?p=318 First Year Results

During the first year of the processed fruit and vegetables program in the Baltic countries, 2.644 actions have been fulfilled. They were pointed towards:

• To increase awareness of the program products and strengthen consumer confidence in the processed fruit and vegetables
• To influence consumer attitudes towards processed fruit, vegetables and juice in the European Union

97.49 per cent from the estimated 537,005 euro budget were used towards the implementation of actions, where the activities and the budget on each Baltic country is distributed accordingly.

After the first year of implementation of this Program there is a very noticeable positive change: number of people who believe that the original country of the processed fruit and vegetables is irrelevant, started to fall drastically. In all markets, there is a 1 per cent drop compared to 2013 data: to 23 per cent in Lithuanian and Latvian markets, whereas to 19 per cent in the Estonian market. Fewer customers are no longer indifferent to what is produced in their preffered canned goods, since it affects their quality. EU applied strict conservation requirements and controls to ensure that the products are safe and nutritious.

Defining all the data, it is possible to see the influence of produced information: increasing number of consumers who do not doubt about the quality of processed fruit and vegetables. Moreover, they start to trust in the standarts that EU set towards the fruit and vegetables preservation. Also, there is a decrease among the people living in Baltic countries who are prejudiced against canned products. Another important trend, there is a decline of people who do not have their opinion about processed fruit and vegetables at all. There is no doubt about the positive effects of the program, however, the indicators, that were set for the first year, were not met due to the fact that the activities were in progress only three quarters, but not the full year. This situation is the result of protracted common communication concept formation, the creation of layouts and their coordination, as well as, receiving the permits for the broadcasting rights. All in all, it is likely that the expected result could be possibly easily met if the program activities were carried out through the whole year since the program was established.

The Programme seeks to spread information about EU organic production method in third-country market. Particularly, to improve identification of and trust in EU organic labelling through increasing recognition of EU organic logo and increasing awareness on EU organic labelling rules and control system.

Organic production is an overall system of farm management and food production that combines best environmental practices, a high level of biodiversity, the preservation of natural resources, the application of high animal welfare standards and a production method in line with the preference of certain consumers for products produced using natural substances and processes. The organic production method thus plays a dual societal role, where it on the one hand provides for a specific market responding to a consumer demand for organic products, and on the other hand delivers public goods contributing to the protection of the environment and animal welfare, as well as to rural development.

Important factor determining the size of organic product sector which is still relatively small in target markets is insufficient consumer awareness. Despite increased interest, majority of consumers in China and South Korea still lack of knowledge about organic production method and its value-added.

According to consumer survey, conducted in China and South Korea in 2016, consumers do not recognise or trust EU organic logo: only 4% of consumers in China and 8% in South Korea recognise EU logo; 4% in China and 5% in South Korea trust in quality of products labelled with EU organic logo. Additionally, consumers show poor understanding about content and benefits of EU organic farming: only 2% of consumers in China and 6% South Korea understand that the term “organic product” refers to products grown without chemical fertilizers and produced without synthetic food ingredients.

With the help of the Programme it is expected to achieve deeper consumer understanding of EU organic production method, value-added and benefits of EU organic farming making durable impact on the market.

The target countries were chosen as the hotspots of growth, contributing significantly to the attractiveness of the entire region, which has emerged as one of the most attractive markets worldwide over the past two decades. China and other East Asian nations show most promise over next two years. In fact, according to Bloomberg Best emerging markets, China and South Korea top the list with China standing first and South Korea second.

The market for organic products is experiencing rapid development in both target markets. China’s organic food market is still in the early stages of development. Domestic market in organic products began developing in the mid-2000s and has expanded very rapidly, with the emergence of new middle- and upper-class consumers, and fuelled by the past few years when stories of food scandals became prominent.

The main consumers of organic products are higher earning urbanites, therefore organic trend gained popularity in the first tier cities like Shanghai or Beijing first and is catching on in the second tier cities.

The current scenario in China and South Korea is very encouraging and conducive to organic suppliers – the room for organic food consumption remains big in both countries. Building customer confidence within the organic food market is now important if the sector is to ensure sustainable development. Given achievements of EU organic farming sector, European exporters are in a good position to succeed in these markets. Now is the time to pursue to take up advantageous position for capturing share in these markets by investing in information support to inform market participants about accomplishments of EU organic sector and build credible image for the EU organic production and logo, which would serve as a relevant competitive advantage.

BFO members are involved in different type of activities, one of them is chicken farming and processing. BFO representation of poultry sector in vertical supply chain expands into agriculture, food industry and trade sectors, as it unites farmers, producers and trade organisations. Considering only Lithuanian poultry sector, members of BFO such as AB “Vilniaus paukštynas”, AB “Kaišiadorių paukštynas” and UAB „Vičiūnų grupė“ are the largest producers of poultry in Lithuania.

According to the Statistics Lithuania, there were 112,8 thous. tons of fresh chicken meat and other chicken meat products (including poultry preparations) produced in Lithuania in 2015. 73,16 thous. tones of this production were sold in Lithuanian market

Based on BFO information, provided by its members, in 2015 BFO members produced 80,8 thous. tons of fresh chicken meat and other chicken meat products. This amount represented 71,6% of fresh chicken meat and other chicken products sector in Lithuania, meaning that BFO is one of the main leaders in Lithuanian market. BFO members exported 48% (37,7 thous. tons) of produced fresh chicken meat and other chicken meat products.

With the aim to provide consumers with safe and high quality poultry meat products BFO members have established and maintain the international food safety management standards, as well as, Global Standard for Food Safety, which are the basis for quality and food safety control in all production stages from the breeding flock, hatched and reared broilers to the production of chicken meat products and its delivery to the trade areas.

In 2015 48% of BFO’s produced fresh chicken meat and other chicken meat products were sold outside Lithuania. High production volumes and stable position in the market establishes BFO as an important player of poultry meat production market.In 2015 BFO sold 54,7 thous. tons (70% of total production) of produced fresh chicken meat and other chicken meat products in Baltic countries (Lithuania, Latvia, Estonia). 74% of this amount was sold in Lithuanian market, 15% – in Latvian market and 11% – in Estonian market.

BFO members’ exports chicken meat to various countries: Baltic countries, Denmark, Netherlands, Germany, UK, Ireland, France, Austria, Italy, Spain, Russia, Belarus, Sierra Leone, Vietnam, Liberia. BFO members are active in all three Baltic countries, have national coverage and have developed long-lasting relationships with trade companies providing access to extensive retail network including all distribution channels: retail chains, independent stores, hotels, restaurants and cafés. All information presented above, high production volumes and stable position in the market shows that  BFO is a leading player of poultry meat production in target markets.

Association “Lietuvos Gėrimai” has signed a partnership agreement with the NGO “Baltic Food Organisation”.

Baltic Food Organisation – a non-profit organisation whose main objective is to represent its members (food and beverage industry) ideas along with the public interests and needs. BFO seeks to promote the food sector’s competitiveness and business development in the region of the Baltic Countries, including Lithuania. In addition, BFO hoist agricultural product information, as well as, sales promotion programs, which are funded by the European Union and Lithuania.

Together, the Association “Lietuvos Gėrimai” and NGO “Baltic Food Organisation” will reach for common goals in order to develop strong and positive food industry image in Lithuania and other participating countries. Partnering sides will cooperate in seeking the Lithuanian authorities to actively contribute towards the development of Lithuanian food industry potential.

For the first time, in the Exhibition “Sial China 2013″, there was a presentation about the existence of a national Lithuanian food industry. China is considered the most important Lithuania’s trading partner in Asia’s market. In 2012, original products from Lithuania were exported to China for nearly around 22 million Litas.

UAB “Agrovet” (Ltd.) presented the company’s products: frozen and fresh meat. Furthermore, they also acknowledged and commenced about their own smoked and dried meat products. The company was able to establish with the 30 business representatives, including, China, Russia, the Netherlands, Belgium and other countries.

Moreover, it is important to mention that UAB “Litamilk” (Ltd.) has attracted significant success and attention, as well. Particularly among the Chinese representatives. This Lithuanian company has also managed to make 30 contracts with the foreign investors and businesses.

One of the most important “Sial China 2013″ exhibition moments was “SIAL Innovation” awards. Among the candidates, it was possible to see the products which reflect the latest market trends and achievements. Exhibition visitors were able to access those products in a designated area. “Žemaitijos Pienas” also won a “SIAL Innovation” award for the excellence of the product they produce by themselves, their cheese – “Džiugas”.